# bio

I’m the founder and CEO of Walcu, a CRM and ILM platform built specifically for auto dealers.

I studied Mathematics and Computer Science at Rollins College and later earned a master’s degree in Operations Research from Cornell. I started my career at Microsoft as a Program Manager on the Excel team, where I worked on making business intelligence tools easier for more people to use and helped ship Excel as a web app in Office 365.

After Microsoft, I moved into the automotive world as a Digital Strategist at Canalcar, a leading used car retailer. That shift gave me a front-row seat to the real challenges dealers face every day.

Bringing together my background in technology and my experience in automotive, I started Walcu to build the kind of CRM I wished dealers already had — powerful, practical, and actually designed for how the industry works.

# last_updates ↗

Can You Make It Uglier?

date: February 5, 2026

“Can you make it uglier?” That’s my favorite question to ask when a teammate presents a new design. Humans are wired to love beautiful...

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# projects ↗